Contributor at Search Savvy
Harshal Saundalkar is a Search Engine Optimization Manager based in Mumbai, India, with several years of hands-on experience across in-house and agency SEO roles. His work spans web…
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Shopify product page SEO comes down to ten checks: a unique title tag and meta description, a short product URL handle, an original product…
Read article Product Page SEO Checklist for Shopify Stores in IndiaFor most small businesses, 2–4 well-researched blog posts per month, published on a schedule you can sustain for at least a year, produces better…
Read article How Often Should a Small Business Blog in 2026? (Data-Backed Answer)Jewellery is one of the few retail categories where the product is regulated, the price changes daily, and the purchase is emotional, seasonal and…
Read article SEO for Jewellery Stores: A Festive Season PlaybookGoogle’s most recent confirmed core update ran from 21 May to 2 June 2026. Since then it has confirmed two spam updates, so a…
Read article Why Your Traffic Dropped After the Last Core Update (Diagnostic Framework)Google has said that about 15% of the searches it sees every day are new. No keyword database, free or paid, can list what…
Read article How to Do Keyword Research for Free Using Only Google ToolsAn AI system doesn’t say “I’m not sure” when it doesn’t know something – it generates the most statistically plausible answer it can, with…
Read article What Are AI Hallucinations and Why Should Marketers Care?Most enterprise content teams that ask about fine-tuning an LLM on their brand voice haven’t actually exhausted the cheaper, faster option first – and…
Read article Fine-Tuning LLMs on Brand Voice: A Practical Guide for Enterprise Content TeamsAt Google’s I/O 2026 event, the company described its redesigned search box as the biggest change to that interface in over 25 years –…
Read article Multimodal Search Optimisation: Ranking Across Text, Image, Video and Audio SimultaneouslySearch engines don’t read your page the way people do. Without extra help, Googlebot sees a block of text and has to guess whether…
Read article What Is Structured Data and How to Add It to Your Website?Search Savvy is a digital marketing agency in Mumbai. Let’s put these ideas to work for your business.
