A timed performance marketing test with a different set of questions every attempt. 20 questions drawn at random from a bank of 100, a 20-minute countdown, every answer explained, and a downloadable certificate when you score 80% or more.
Questions run from everyday ad terms to attribution and incrementality. Each attempt includes four questions from every level.
| Level | Topics |
|---|---|
| Beginner | PPC, CPC, CPM, CTR, CPA, ROI, impressions, clicks, conversions, keywords, bids, landing pages and ad copy |
| Basic | ROAS, CAC, LTV, ad sets, A/B testing, Quality Score, negative keywords, frequency, dayparting, geo-targeting and click fraud |
| Intermediate | Attribution models, programmatic, DSPs and SSPs, real-time bidding, DCO, pixels, bid strategies, viewability and first-party data |
| Advanced | Marginal ROAS, diminishing returns, server-side tracking, clean rooms, walled gardens, CDPs, cannibalization and blended CAC |
| Pro | Unified measurement, geo-experiments, conversion lift, adstock, synthetic control, identity graphs, response curves and post-cookie attribution |
How the test, the timer and the certificate work.
Each attempt draws 20 questions from a bank of 100, sampled evenly across all five levels (Beginner, Basic, Intermediate, Advanced and Pro) in a random order. The answer options are shuffled too, so no two attempts look the same.
You have 20 minutes once you press Start. The timer does not run beforehand. A countdown stays visible throughout, and the quiz submits your answers so far if time runs out.
80% or higher. If you reach that threshold, your certificate is generated automatically on the results screen, ready to download.
Your name is collected upfront so that, if you pass, your certificate can be generated immediately on the results screen. Your name stays in your browser and is not stored by this page.
No. It is a certificate of achievement showing you scored 80% or above on this test, not an accredited certification from a standards body. It is still a fair way to show you know the fundamentals.
Yes, as many times as you like. Each attempt reshuffles the question bank, so a retake is a genuinely different test rather than a memorized repeat.
The results screen lists every question from your attempt with your answer, the correct answer and a short explanation, whether you got it right or wrong.
Same timed, certificate-earning format across other marketing skills.
Search Savvy’s team plans, runs and measures paid search and paid social campaigns so your results do not depend on a quiz score.
