We track brand mentions, sentiment, and industry conversations across social platforms - so you know what's being said about you, and can act on it, before a small issue turns into a bigger one.
Tools We Use for Social Listening
Ongoing visibility into every conversation happening about your brand, whether it tags you or not.
Tracking every mention of your brand name and key products across social platforms.
Understanding whether the conversation around your brand is trending positive, negative, or neutral.
Monitoring what's being said about your competitors, and where the opportunities are.
Keeping an eye on broader industry conversations relevant to your business.
Finding mentions of your brand that don't tag or link your account directly.
Flagging spikes in negative sentiment or volume before they become a bigger issue.
Finding people already talking positively about your brand, worth building a relationship with.
Regular reporting that turns raw mention data into clear, actionable insight.
A clear, ongoing view of your brand's reputation across social platforms.
A live view of every mention, tagged and untagged, across monitored platforms.
Tracking how sentiment shifts over time, and what's driving the change.
A view of how your competitors are being discussed relative to you.
A record of any early-warning alerts raised and how they were handled.
A list of accounts already speaking positively about your brand.
A summary of key mentions, trends, and recommendations each month.
Defining the brand terms, products, and industry topics worth tracking.
Setting up tools and alert thresholds tailored to your brand's risk profile.
Ongoing daily review of mentions and sentiment across every monitored platform.
Flagging anything urgent directly to your team the moment it's detected.
Turning listening data into insight that feeds back into content and campaign strategy.
Businesses in categories where public perception carries real consequences.
Brands wanting an early-warning system after a past reputation issue.
Businesses wanting insight into how they're perceived relative to competitors.
Brands wanting close monitoring of reaction during a high-visibility moment.
Businesses wanting to identify and nurture people who already love the brand.
Organizations needing consistent monitoring across multiple markets or brands.
Missing the mentions and conversations that happen without ever tagging or linking your official account.
Finding out about a brewing issue only after it's already gained significant traction.
Missing insight into what's working, or not working, for competitors in the same space.
Running a single listening report instead of maintaining ongoing, continuous monitoring.
Catching a problem early makes it far easier and cheaper to address.
Understanding gaps and unmet needs competitors haven't noticed yet.
Finding genuine fans of your brand who could become powerful, organic voices.
Community management responds to comments and DMs directed at your account. Social listening tracks the broader conversation about your brand across the internet, including mentions that never tag you directly.
Using keyword and phrase-based monitoring across platforms, rather than relying only on official tags or handles, so we catch conversations happening outside your direct channels too.
Standard alerts go out within 24 hours, with faster escalation available for pre-defined crisis-level triggers configured specifically for your brand.
Yes. Competitor conversation tracking is included as standard, giving you visibility into how you compare in the broader conversation.
Yes. Identifying organic advocates and positive mentions is a core part of the service, since these relationships are often worth actively nurturing.
Yes, sentiment tracking can be configured for multiple languages relevant to your audience and markets.
It's an ongoing service. A one-time snapshot misses the value of catching emerging trends and issues as they develop, which is the whole point of listening continuously.
Listening is most valuable when it feeds directly into action.
Responding to the direct comments and DMs listening doesn't cover alone.
A dedicated response framework when listening flags something serious.
Feeding listening insights back into overall content and platform strategy.
Connecting sentiment data with broader performance metrics.
Turning trending topics and advocate insights into new content.
See the complete range of social media services listening supports.
Get a free social listening report and see what conversations are happening about your brand right now.
