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Paid social advertising agency in Mumbai, India

Paid social advertising that turns attention into leads and sales.

Search Savvy is a paid social advertising agency in Mumbai. We plan, launch and optimise ad campaigns on Facebook, Instagram, LinkedIn, YouTube and more, with sharp targeting, tested creative and clear tracking, so your budget reaches the right people and every rupee is accountable.

48 hrsaudit turnaround
Trackedfrom click to lead or sale
Weeklyoptimisation of every campaign
You ownyour ad accounts and data

Paid social advertising, answered briefly.

The questions businesses ask before they put budget behind social ads.

What is paid social advertising?
Paid social advertising is the practice of paying to show ads to targeted audiences on social platforms such as Facebook, Instagram, LinkedIn, YouTube, X and Pinterest. Advertisers choose goals, audiences, creative and budget, and pay based on impressions, clicks or conversions.
What do your paid social services include?
Our paid social services include campaign strategy, account and pixel setup, audience building, ad creative and copy, A/B testing, budget management, retargeting, conversion tracking and monthly reporting. We work from your social media strategy, and for deeper Meta work see our Meta ads services.
Which social platform is best for advertising?
The best platform depends on where your buyers spend time. Meta (Facebook and Instagram) suits most consumer and local businesses, LinkedIn suits B2B, and YouTube suits products that benefit from video. Most brands start with one or two platforms and expand based on results.
How much does paid social advertising cost in India?
Paid social cost in India has two parts: ad spend paid to the platforms, and management fees paid to the agency. Spend depends on audience size, competition and goals. Search Savvy recommends a testing budget after a free ad account audit and shows both costs separately.

What our paid social advertising includes.

Everything needed to run ads that are targeted, tested and measured, handled by one team.

Campaign strategy

Goals, funnel stages, audiences and budget planned before launch.

Tracking and pixel setup

Pixels, events, UTMs and conversion tracking set up correctly from day one.

Audience building

Interest, lookalike, custom and retargeting audiences built from your data.

Ad creative and copy

Images, carousels, video ads and copy designed for each placement.

Lead generation campaigns

Lead forms, landing pages and follow-up flows that capture enquiries.

Ecommerce and catalogue ads

Dynamic product ads and remarketing that bring shoppers back to buy.

Retargeting

Ads that re-engage visitors, video viewers and past customers.

A/B testing

Structured tests of creatives, hooks, audiences and offers.

Reporting and optimisation

Weekly adjustments and monthly reports tied to leads and revenue.

How we run your paid social campaigns, in eight steps.

A disciplined process that tests quickly, scales what works and stops what does not.

  1. Audit and goals

    Accounts, tracking and past results reviewed against clear targets.

  2. Tracking setup

    Pixels, events and attribution fixed so results can be trusted.

  3. Audience and offer

    Target segments and the offer that will move them defined.

  4. Creative production

    Ad designs, videos and copy produced in multiple variations.

  5. Campaign build

    Structure, budgets and placements set up and checked before launch.

  6. Launch and test

    Campaigns go live with a structured plan for early tests.

  7. Optimise and scale

    Weak ads are paused, winning ads get more budget and new audiences.

  8. Report and refine

    Monthly insights guide the next round of creative and targeting.

Meta, LinkedIn and YouTube ads compared.

Each platform reaches people in a different mindset, so the right mix depends on your goal.

FactorMeta (Facebook and Instagram)LinkedIn AdsYouTube Ads
Best forConsumer, local and ecommerce brandsB2B and high-value servicesAwareness, education and demos
TargetingInterests, behaviours, lookalikesJob title, company, industry, seniorityTopics, intent and audience signals
FormatsImages, carousels, Reels, Stories, lead formsSponsored posts, message ads, lead gen formsIn-stream, Shorts, discovery video
Typical costGenerally lower cost per clickGenerally higher cost per clickVaries by format and audience

Paid social that supports search and AI visibility.

Paid ads do not rank in search, but they speed up awareness, brand searches and the engagement that organic channels rely on. We connect the two. See AI search optimization

  • Brand search lift

    Ads introduce your brand to new people, who often search for it afterwards on Google.

  • Amplify what already works

    Top organic posts and videos are boosted so strong content earns wider reach and engagement.

  • Insight for content and SEO

    Ad tests show which messages and offers resonate, guiding your content and landing pages.

  • Consistent brand facts

    Matching claims across ads, profiles and your website help AI assistants describe you accurately.

Paid social built around your goals.

Campaign structure, creative and platforms change with what you sell and what you need ads to do.

By business goal

  • Lead generationForms, landing pages and follow-up that bring in qualified enquiries.
  • Ecommerce salesCatalogue ads, retargeting and offers that drive purchases.
  • Brand awarenessReach and video campaigns that build recognition in your market.
  • App installs and eventsCampaigns that drive downloads, sign-ups and event registrations.

By platform

FacebookInstagramLinkedInYouTubeXPinterestSnapchatWhatsApp

We run paid social for ecommerce, SaaS, healthcare, fintech, real estate, education, hospitality, manufacturing and non-profit brands, within platform ad policies.

Marketing that works alongside paid social.

Pair ads with strategy, creative and creators for stronger, cheaper results.

Why choose Search Savvy for paid social advertising.

Ads built around creative, data and honest reporting. About Search Savvy

  • Tracking before spending

    We set up measurement first so you can see what your money produces.

  • Creative that earns clicks

    Our in-house team designs and tests ads instead of reusing generic templates.

  • Business-first targets

    We optimise for leads, sales and cost per result, not vanity metrics.

  • Transparent spend

    Ad budget and agency fees are shown separately, with full account visibility.

  • Search-aware advertising

    Ads connect with your SEO and content so channels support each other.

  • You own your accounts

    Ad accounts, pixels, audiences and data always stay in your name.

Paid social questions, answered.

Straight answers about how our paid social advertising works.

Still have a question? Ask us
How much should I spend on social media ads?

The right budget depends on your goal, audience size and how competitive your market is. We recommend starting with a testing budget large enough to gather useful data, then scaling what works. We suggest a starting point after your free ad account audit.

How long does it take to see results from paid social?

Paid social can generate clicks and leads within days of launching, but campaigns usually need two to four weeks of testing and optimisation before results stabilise. Performance improves as platforms learn from data and we refine audiences and creative.

Do I pay the ad spend to you or to the platform?

Ad spend is paid directly to the advertising platform from your own ad account or payment method, and our management fee is separate. This keeps spending transparent, and you always keep ownership of your accounts and data.

Can you fix an ad account that is not working?

Search Savvy starts with an audit of tracking, structure, audiences and creative to find where budget is wasted, then fixes the basics before testing new ideas. We can also help with disabled or restricted ad accounts by reviewing policy issues and submitting appeals.

Do you create the ad creatives?

Our team designs ad images, carousels and video ads and writes copy, then tests several variations. You can also supply your own creative. Fresh, varied creative is one of the biggest drivers of paid social performance.

What is retargeting and should I use it?

Retargeting shows ads to people who have already visited your website, watched your videos or engaged with your profile. These audiences already know you, so they often convert at lower cost. Most accounts benefit from adding retargeting once they have enough traffic.

How do you measure paid social performance?

We track cost per lead, cost per purchase, return on ad spend, click-through rate, conversion rate and the quality of leads, using pixels, GA4 and UTM tags. Reports show what each campaign produced and what we are changing next.

Request your free paid social ad account audit.

Tell us about your business, current ads and goals. Our team will review your setup and reply with a 30-day optimisation plan within 48 hours.


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    Ready for social ads that pay their way?

    Talk to our team about paid social campaigns built on clear tracking, tested creative and honest reporting.